Hey!

I’m a Berlin-based product marketer, copywriter and lifecycle strategist for mobile app growth and engagement.

⚡️ Are you searching for a plan, an idea or a tagline that actually converts?

I'll share something upfront:

If you’re looking for someone coming from traditional marketing with a conventional business background...

I’m not the one.

Instead, I've found my path into marketing driven by mere curiosity and an academic profile in neuroscience, psychology, communications & human-computer interaction.

What I do:

I help brands and digital products craft thoughtful communications with evidence-based and empathy-driven strategies.

​

From planning, execution to coaching, I will support you and guide you along the journey to:

🚀 Launching your product

• Have your story heard loud and clear throughout your landing pages, product and marketing channels

• Reach your target audience effectively with conversion-driven messaging

📲 Owning your product lifecycle

• Nurture early adopters into loyal enthusiasts

• Build a 1-1 relationship between your product and your audience

🧪 Mastering data analysis and testing

• Navigate the lake of data with ease

• Dig deeper into your audience segments, behaviourial insights and create a future-proof playground for A/B testing